Archive for August, 2009

Granny Choe for the WIN: A belated kimchi contest recap

Friday, August 28th, 2009

 

All this talk about contests lately reminds us… It’s been months since we experienced our glorious first place win at the CRITTER Kimchi Contest, and we apologize for not writing about it sooner, but we were busy handling all the excitement surrounding the event (Translation: We were victory prancing around the office with the amazing handcrafted trophy they gave us. The little guy is holding up a tiny Fimo clay napa cabbage. So clever!).
We caught a last minute flight to San Francisco from LA just for the event, and starting with a 3:30am wakeup (groan) to catch our flight it was an exhausting, but verrry exciting day. In making our plans, we were pretty confident that the sheer awesomeness of our kimchi would make it stand out from the 20 or so professional and amateur kimchimonger competitors, otherwise we wouldn’t have gone at all.

But as the day went on and over a hundred voters made their way past the tasting tables, we began to grow anxious. Even as professionals, we’ve never eaten that much kimchi in a single day before. It was a little overwhelming. Could everyone really distinguish the difference between all these varieties of kimchi, or would their taste buds go numb from the sheer volume of pepper? Would they choose novelty over flavor? Would the entire trip have been for naught?

Well, we’re hugely relieved that it all worked out and Granny Choe’s original / cabbage kimchi was voted the best tasting specimen in the joint. We won the previously mentioned adorable trophy, the complete DVD set of K-drama The Grand Chef and almost enough cash money to cover airfare for one. All in all, a huge stinkin’ success!

This dancin’ fiend totally deserved to win the kimchi fridge

Thursday, August 27th, 2009

This guy named Jason Choi pops n’ locks his way to first place at a Korean grocery store talent show in Toronto and takes home the grand prize- a kimchi refrigerator. Yessss.

Here’s the link to the mesmerizing YouTube video:

Jason Choi – 갤러리아 스타킹 Galleria Starking Contest 2009

It is a bit on the long side (four and a half minutes), so here are some of the highlights.

1. People cruising by in the background with grocery bags and shopping carts.

2. The incredible “tutting” around 2:15. It’s like he’s playing tetris with his arms.

3. Juggling.

Make your own damn kimchi- Granny Choe will show you how.

Wednesday, August 26th, 2009

Granny Choe has been invited to teach a kimchi making class on Sunday, Sept. 6th at Machine Project, an art gallery & non-profit in Echo Park (Los Angeles).

During this hour-long introductory course, she will demonstrate the basics of making kimchi from scratch and answer all of your burning questions about kimchi, as you follow along with ingredients you bring and the provided materials kit. The class is already half-full, so if you are planning on participating, grab a friend and register soon. If it fills up, feel free to just come down and watch as the event is open to the public.

This kimchi course is just one part of Machine Project’s “three ring circus of pickled cabbage methods,” rounded out by a class on Sauerkraut and a Choucroute Garni tasting. Visit Machine Project for more information or to register online.

The big event for spicy eats: Fiery Food Challenge & ZestFest 2009

Tuesday, August 25th, 2009

We are quite happy to announce that we’ve just submitted kimchi samples to Chile Pepper magazine’s Fiery Food Challenge, “the longest running and most recognized competition in the zesty food world.” The judging and awards banquet will take place at ZestFest 2009 (a 3-day event for bold food enthusiasts) in mid-September.

We entered Granny Choe’s original / cabbage kimchi in the Best New Product Category. As you probably already know, this Granny Choe’s product already took first place at the 2009 CRITTER Kimchi Contest in San Francisco earlier this year, but we are now eager to kick the behinds of other varieties of spicy food. Our kimchi is tops according to almost anyone who has tried it, but going up against chili and hot sauce and whatnot might be a little tough, especially because the annual event is held in Texas, so (stereotypically speaking) their 100+ judges might be more inclined to vote for Southwestern flavors, but we should note that we do have some faithful Texan customers… and our favorite kimchi fansite (lovethatkimchi.com) is based out of the Lone Star State… plus, the majority of the judging panel is comprised of food industry professionals, so we assume that they have an appreciation for a wide range of cuisines.

Keep your fingers crossed for us just in case… and we’ll update you with any good news come September.

Another good reason to order kimchi before 2012

Monday, August 24th, 2009

If you’ve ordered kimchi from Granny Choe’s before, you’ve probably noticed that the orders ship with at least one cold pack (possibly more, depending on the size of your order). These are included in the shipment to slow the fermentation process while the kimchi is in transit. As we are a business, we naturally pass these costs on to you, the customer; but we do get these cold packs at a discounted price because of the quantities we order. This means that not only are you purchasing a delicious jar of fantastic kimchi, you are also purchasing a reusable ice pack for much less than you would pay at the local pharmacy. Lucky you! These ice packs can be used to keep other foods cold during transit (picnics and the like), or they can be applied to minor battle wounds to reduce swelling and pain. More importantly, they can also be used as projectiles during the massive zombie onslaught that we’re all expecting to take place in 2012 (or, as mentioned previously, to keep your stores of food nice and cold in your underground vault).

The point is simple – if you’re not reusing the reusable ice packs that come FREE-ish with every order of kimchi, you’re virtually throwing away not just your money, but a perfectly good anti-zombie weapon (everyone knows they’re prone to frostbite due to their extremely poor blood circulation). When the uprising begins, you don’t want to get caught unprepared. We’re just planning ahead here.

“Eye-poppingly pungent” and loaded with bacteria. That’s us!

Thursday, August 20th, 2009

We just received the latest issue (Sept/Oct) of Today’s Diet & Nutrition and found that Granny Choe’s kimchi is one of the Editor’s Picks on p. 61. It’s always exciting to see our goods in print. Here’s what the blurb says:

Because some like it hot, there’s Granny Choe’s Kimchi, a Korean staple that’s eye-poppingly pungent, made with natural ingredients, and loaded with vitamins and lactobacilli, or healthy bacteria. As you’d expect from a Korean grandmother, it’s the real deal.

Many, many thanks to Today’s Diet & Nutrition editor, Kate Jackson, for including us!

Odorless Kimchi: “How will it scare away the vampires?”

Wednesday, August 19th, 2009

Kim Soon-ja of South Korea says she is the first to create freeze-dried kimchi and has secured a patent for it. (Ju-min Park / Los Angeles Times)

Kim Soon-ja of South Korea says she is the first to create freeze-dried kimchi and has secured a patent for it. (Ju-min Park / Los Angeles Times)

According to a recent LA Times article, Soon-ja Kim, a Kimchi Master ordained by the South Korean Food Ministry, has developed freeze dried, odorless kimchi that was inspired by a trip to Europe. “My tour guide asked me not to take out my kimchi in public because it can be distasteful to foreigners,” says Kim. What a novel idea! It’s like that freeze dried space ice cream that was so popular in the early 90′s, except… maybe not quite as delightful.

Now listen, freeze dried kimchi is not a terrible idea for folks like Mrs. Kim who frequently bring kimchi abroad, but there are obvious concerns about this product like, “Won’t the flavor be affected due to the connection between smell and taste,” and “Won’t the mouthfeel of a dried-then-reconstituted kimchi be a little bleargh?” And blog commentor, Seouldout, raises perhaps the most important question of all: “Without it’s smell how is it to scare away vampires?”

The news of odorless kimchi posted on The Marmot’s Hole inspired miles-long comment strands over Korean nationalism and if it was silly of Mrs. Kim to call non-Koreans “foreigners” when she was actually the foreigner in Europe. As the debate grew hot and huffy, Seouldout (very punny) started dropping notes like, “You, sir, obviously haven’t enjoyed the great taste of freeze dried. This ingredient, when added to the kimchi recipe, performs miracles. Imagine fairies tickling your taste buds. Only more deliciously. All the outside our cuisine people foreigners rave about it. Mmmmm…freeze dried.”

Seouldout also appears to have discovered Mrs. Kim’s patented secret for producing odorless kimchi.

Mrs. Kim’s odorless kimchi for The Foreigner™
1) 2 large Chinese cabbages, cut into strips
2) 500 gr red pepper powder
3) 25 gr sea salt
4) 50 gr shrimp paste
5) 1 medium radish, shredded
6) 2 green onion, cut into long strips
7) 2 litres water
8 ) 500 gr minced garlic
9) 5 gr sugar
10) 1 freeze dried

Get large flower pot. Dump out dirt. Pour in water and salt. Toss in cabbage and let sit for a 1/2 day. Pull out cabbage. Throw everything else in brine. Mix a bit. Put cabbage back in. Let sit for week until smelly. Add 1 freeze dried. Smelly go bye bye.

Morals of the story: Don’t take yourselves too seriously blog commenters. And also, eat more kimchi.

Baseball PLUS all-you-can-eat kimchi? Count me in… but only if there’s a dancing lion.

Tuesday, August 18th, 2009

Fans at Korean Heritage Night at Dodger Stadium. Photo by Patrick Bae.

Fans at Korean Heritage Night at Dodger Stadium. Photo by Patrick Bae.

We recently came across some cool photos taken by a Granny Choe’s customer named Patrick. They appeared to document the Korean sports enthusiast’s dream come true: baseball plus all-you-can-eat kimchi. Though not sports people ourselves, we are always curious about people congregating and consuming Korean food, so we asked Patrick what the deal was. He was kind enough to enlighten us…

Korean Heritage Night was a promotion held at Dodger Stadium earlier this month, in their MyTown section. They served all you can eat kimchi (unfortunately not Granny Choe’s), beef skewers and spicy chicken, along with the standard stadium food. Anyone who bought MyTown tickets got the food, t-shirts and Korean flags. It was a fun night.

We thought it was a little weird that they would specifically choose to do a night for Koreans, but we remembered that baseball is perhaps the most popular sport in Korea, and there are a lot of Koreans living in LA… and this was actually just one night in a whole series of heritage nights for a variety of ethnic groups. Check out Patrick’s blog for more cool photos of Korean Heritage Night. Also, just for kicks, check out the Samsung Lions mascot breaking out some serious k-pop dance moves at a KBO (Korean Baseball Organization) game: U Go Girl Mascot Dance.

Kings and queens of kimchi

Monday, August 17th, 2009
Kimchi ambassadors: (From left) Chef Edward Kwon, Kim Jung-eun, Jin Goo and Keum Hyo-min

Kimchi ambassadors: (From left) Chef Edward Kwon, Kim Jung-eun, Jin Goo and Keum Hyo-min

Curious about who the official representatives of kimchi are? Well, of course you are. We recently came across an article posted by Kimchisoju announcing that the city of Gwangju named Edward Kwon (head chef at Burj Al Arab, that fancypants resort in Dubai built to resemble a billowing sail) as well as actors Kim Jung-eun, Keum Hyo-min and Jin Goo as “Special Kimchi Ambassadors.”

To any who might question this city’s qualifications to bestow such a title, you should know that Gwangju is located in the South Jeolla Province which makes up more than 50 percent of Korea’s agricultural land, providing many of the ingredients used in the production of kimchi. The city is also planning on establishing a World Kimchi Research Center in the region in the near future. But most importantly, they host the Gwangju Kimchi Cultural Festival which will be taking place for the 16th time this fall, with the slogan “Kimchi is Culture.”

This makes us chuckle because we like puns and kimchi is CULTURED (Get it, get it? Cause it’s fermented!). But we don’t think the pun was intended, which makes it even better. So, anyhoo, congrats to these talented young people. And perhaps in the future Granny Choe will be honored as a Special Kimchi Ambassador to the Americas. We can only hope.

PS: More kimchi festival details to come soon.